Customer Case Study | NuVooruit x YesWeTrack

NuVooruit: 2,000 telephone leads with Call Tracking

NuVooruit generated no fewer than 2,000 phone leads for Makelaarsland, as measured by YesWeTrack’s “ Call Tracking .” A great milestone that we celebrated with the very first YesWeTrack “ Call Tracking ” Growth Award!

Results achieved for NuVooruit

+2.000
Phone leads tracked from Google Ads
1e
Call Tracking Growth Award
Sophie Receives the YesWeTrack Growth Award for NuVooruit and Makelaarsland

Melvin handles the campaigns, and Lester handles the tracking

Melvin de Graaff of NuVooruit and Lester Visser of YesWeTrack have been working together since YesWeTrack’s early days. By now, they’ve developed a strong rapport.

The division of responsibilities is clear. Melvin handles the marketing campaigns and results for his clients. As soon as a tracking issue arises, he calls on Lester.

From " Call Tracking " to server-side tracking and offline conversion tracking: YesWeTrack handles the technical side.

This ensures direct communication and a collaborative relationship in which both parties can focus on their own areas of expertise. And it has been working well for years.

Melvin de Graaff and Lester Visser Celebrate 2,000 Phone Leads for Makelaarsland

Why Measuring Phone Leads Is So Important

A good Google Ads campaign isn't just about clicks or completed contact forms. Inquiries received by phone also count.

However, these conversations are by no means always reflected in campaign reports. As a result, a campaign that yields few forms may, in reality, generate many valuable leads.

With " Call Tracking ," you get a more complete picture of the results. See the difference below.

Without Call Tracking

  • Phone inquiries are not included in your conversion tracking.

  • You primarily evaluate campaigns based on online conversions.

  • You're missing information about campaigns that generate a lot of calls.

  • You may be omitting a significant portion of the applications.

With Call Tracking

  • Phone inquiries become measurable and transparent.

  • You should also include phone conversions in your optimization efforts.

  • You can base your budget decisions on more comprehensive conversion data.

  • You will also report on the results of the phone calls.

The first Growth Award goes to NuVooruit

We thought reaching the milestone of 2,000 phone inquiries for Makelaarsland was a great excuse to surprise Melvin.

That's why Lester went to see him in person to present him with the very first YesWeTrack Call Tracking Growth Award.

With this award, we want to recognize partners who achieve great results and actively apply the insights from Call Tracking. While the technology behind effective conversion tracking is important, ultimately it is the marketing agencies that work every day to deliver better results for their clients.

NuVooruit was presented with the first award. Not only for his work at Makelaarsland, but also for his many years of collaboration.

The Growth Award will become an annual event. We hope to be able to recognize many more partners in the coming months.

YesWeTrack Call Tracking Growth Award for 2,000 telephone leads from NuVooruit

The results at a glance

  • 2,000 telephone leads

    Generated by NuVooruit for Makelaarsland and visualized using Call Tracking from YesWeTrack.

  • 1st Growth Award

    NuVooruit receives the very first YesWeTrack Call Tracking Growth Award in recognition of its achievements.

  • 3 tracking solutions

    Call Tracking, Server-Side Tracking and Offline Conversion Tracking for a more complete picture of campaign results.

Lester and his team handle all tracking tasks for our marketing agency’s clients. They provide customized solutions, offer sound advice, and the results they deliver are simply excellent. Our clients now have much better insight into their actual conversion rates and revenue. I would recommend that other marketing agencies choose Yeswetrack as their tracking partner.

Melvin de Graaff
Owner - NuVooruit
5.0

On to the next milestone

With their first Growth Award under their belts, Melvin and Lester are already looking ahead. Their next goal is clear: 10,000 phone leads.

We will continue to support NuVooruit with tracking so that Melvin can continue to focus on the campaigns and results for his clients.

Are you also curious about how many leads your campaigns actually generate? Discover how YesWeTrack’s “ Call Tracking ” helps you gain insight into phone conversions and optimize your campaigns more effectively.

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